Small Business Empowerment

Idea Financial Business Blog

March 15, 2024

FEATURE FOCUS: Navigating Credit Card Debt in a High-Rate Economy with Co-Founder Justin Leto

Gain invaluable insights from Justin Leto, CEO of Idea Financial, as he shares expert advice on managing credit card debt in today's economic climate. Empower yourself to take control of your financial well-being.

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March 12, 2024

FEATURE FOCUS: Unlock Hidden Banking App Tools with CEO Justin Leto

Delve into the expertise of CEO Justin Leto as he uncovers the lesser-known money management tools within banking apps, spotlighted on Bankrate.com. Optimize your financial strategies today!

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March 14, 2024

Loans or Lines of Credit? Making Smart Finance Choices for Small Businesses

Choosing between a loan and a line of credit is a crucial decision for small business owners. Learn about the benefits and drawbacks of each to help you find the right fit for your business's financial needs, with insights on Idea Financial’s tailored solutions.

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March 8, 2024

Scaling Your Small Business: Financial Strategies That Work

Learn effective strategies for scaling your small business. From reinvesting in your operations to optimizing cash flow and embracing technology, find out how Idea Financial's tailored financial solutions can propel your growth. Let’s ensure sustainable growth as you navigate the journey of entrepreneurship with confidence.

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October 30, 2023

What Does Market Share Mean to The Small Business Owner?

Why is it important to know your market share as a business owner? There are several reasons why: all beneficial.

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Company culture
October 19, 2023

Valuable Lessons to Learn from Interviewing Others

We have had our fair share of hiring, so perhaps you picked up a thing or two from interviewing people. Here’s some valuable lessons we found from interviewing people.

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October 3, 2023

Common Business Growth Challenges and Overcoming Them

Have you tried every marketing strategy you can think of? Maybe there's something missing in the cracks, or an area of management you didn't think to consider. Here are some common business growth pains, and how to overcome them.

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Business resources
October 2, 2023

5 Reasons You Didn't Realize Why You Need a Business Loan

Loans usually have a negative connotation - but they can actually be a lifesaver. From emergency funds to expanding your company, here’s how a business loan is right for you.

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September 7, 2023

Preparing for a Consumer Spending Drop in Fall 2023

As a small business owner, economic and consumer spending trends come with the job. Learn how to prepare for these mini recessions with understanding your customer base, focusing on value, and creating a sense of urgency for your customers.

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August 23, 2023

Implementing AI Integration for Business Growth

Chat GPT and other Ai's can help improve professional business skills. Maximize the effects of Chat GPT to receive customer feedback, increase sales, and manage complex projects.

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Business resources
July 5, 2023

Discipline Leads to Success

Discover how small business owners can achieve success through everyday discipline.

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Business resources
July 3, 2023

It’s the Little Things That Can Elevate a Small Business

Discover how small businesses can elevate customer experiences through the power of attention to detail, personalized interactions, and the little things that make a big difference.

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Business resources
June 21, 2023

Traditional Marketing Ideas for Small Businesses

Unlock the potential of traditional marketing with these four tried and true ideas for small businesses.

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Business resources
June 15, 2023

Boosting Your Small Business Credit Score: Essential Tips

Learn how to raise your business credit score with these three tried-and-true tips.

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Business resources
June 9, 2023

Three Ways to Use a Line of Credit

Having a line of credit is a great way to build your business credit, so here are three ways you can best use it.

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Business resources
June 5, 2023

Why Do Small Businesses Need a Digital Presence?

Having a solid digital presence for your small business is important for maximizing growth and garnering customers.

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Business resources
June 1, 2023

Fueling Growth for Small Business Retailers with a Line of Credit

As a small business retailer, a line of credit can provide ample growth opportunities that you don’t want to miss out on.

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Business resources
May 31, 2023

Two Ways Small Business Owners Can Use AI for Marketing

As artificial intelligence improves, it is imperative for small business owners to start utilizing these tools. A great area that can benefit from AI-tools is marketing.

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Business resources
May 30, 2023

Anatomy of a Blog

Learn how to craft an engaging blog that drives traffic to your website and boosts sales in the guide tailored to small businesses.

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Business resources
May 23, 2023

Elevate Your LinkedIn Profile: Tips for Small Business Owners

In this short guide for small business owners, learn how to spruce up your LinkedIn profile and attract more visibility to your brand.

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Business resources
May 17, 2023

How to Generate More Leads for Your Small Business

Learn how small business owners can utilize the internet to generate more leads for their companies.

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News
May 12, 2023

Happy (Early) Mother’s Day

Happy early Mother’s Day to the moms who not only took on the job of parenting, but also running a business.

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Business resources
May 11, 2023

Why a Restaurant Owner Should Have a Line of Credit

Running a restaurant has its own unique challenges. Having an available line of credit from a reputable lender like Idea Financial can help prepare your restaurant for growth.

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Business resources
April 3, 2023

Benefits of Using Freelancers

The needs of every small business are different, and freelancers are a flexible, cost-effective solution.

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Business resources
April 3, 2023

The Importance of Social Media Marketing for Small Businesses

Social media marketing is a crucial aspect for small businesses to be successful in the modern online landscape.

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Business resources
April 3, 2023

How to Choose the Right Accountant for Your Small Business

The tax-filing deadline is fast approaching. How can a small business choose the right accountant for their company?

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Business resources
March 20, 2023

How Small Businesses Can Use AI

If you're running a small business, you may be wondering if artificial intelligence (AI) is right for you. Here's what you need to know about AI and how to use it to spawn success.

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Business resources
March 13, 2023

How to Build a Loyal Customer Base

Building a loyal customer base that returns again and again is the key to any prospering and growing business – here are 5 tips to achieve just that.

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Business resources
March 1, 2023

Technology Essentials Every Small Business Owner Needs to Know

With the technological landscape constantly evolving, here are the essentials this one successful CEO thinks every small business owner needs to know about.

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Business resources
February 23, 2023

Five Tips for How Small Businesses Can Survive Inflation

Inflation can’t be avoided, so learn how to handle inflationary periods by cutting unnecessary expenses, leveraging automation, and utilizing funding options like lines of credit and loans.

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Business resources
February 21, 2023

How to Build Business Credit Fast for New Small Businesses

Build a strong business credit score fast with our comprehensive guide: secure loans and favorable terms for your new small business success.

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Company culture
February 15, 2023

5 Ways Small Business Owners Can Create a Positive Company Culture

A strong small business culture can help you retain employees, increase productivity, and reduce costs. Here’s how small businesses can build one.

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Business resources
January 9, 2023

8 Strategies For Business Owners to Improve Time Management

Time management is crucial for big and small business owners to achieve their business goals. Learn strategies for effectively managing time below.

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Business resources
January 4, 2023

7 Ways to Use a Business Line of Credit to Improve Customer Retention

Happy customers are the foundation of any business, so this article will cover seven ways to use a business Line of Credit (LOC) for customer retention.

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Business resources
December 20, 2022

How to Write a Business Plan For Your Business

Learn what a typical business plan includes and learn how to write a business plan here. We cover contents, formatting, and more!

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Company culture
November 23, 2022

4 Ways to Achieve Business Results with a Small Team

Just because you have a small team doesn’t mean you can’t get big results. Learn how to make the most out of your team and accomplish your business goals.

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Business resources
November 16, 2022

Small Business Strategies for a Successful Holiday Season

The holiday season presents opportunities to make a profit for your business and bring your team together. Here are the best strategies to prepare your small business.

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Business resources
November 7, 2022

Small Business Guide to Win Black Friday & Cyber Monday 2022

Black Friday and Cyber Monday are major sources of revenue for many small businesses. Here are some strategies to maximize your revenue from shoppers.

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Business resources
October 25, 2022

How Retailers Can Navigate a Recession in 2022

If you’re concerned about how a recession will impact your retail business, here’s what you need to know, plus seven tips to help your small business survive in the storm.

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Business resources
September 27, 2022

5 Tips Revealed to Prepare Your Small Business for Hurricane Season

Protecting your business from potential damage is especially important during hurricane season. Follow these tips to strengthen your business foundation and weather the storm.

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Business resources
August 9, 2022

Solving Supply Chain Issues for Small Businesses

Supply chain issues are impacting many industries. However, business owners can implement different strategies to overcome the supply shortage and reduce the impact these may cause.

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Business resources
July 8, 2022

6 Strategies for Small Businesses to Win Amazon Prime Day

Here’s everything small businesses need to know about Amazon Prime Day 2022, including 6 strategies to make the most of the biggest sales day of the year – you don’t need to sell on Amazon to participate!

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Business resources
May 11, 2022

EXPLAINED: Faster, Easier Access to Equipment Financing

As a business owner, we don’t need to tell you that having the right equipment is vital to keeping your small business running at maximum efficiency and productivity. Thankfully, there is a quick and easy way to secure the funds necessary for equipment purchases without decreasing your critical business capital: A small business loan.

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Business resources
May 3, 2022

3 Tips to Ensure Twitter is a Positive & Profitable Tool for Your Small Business

A small business might reasonably look at this atmosphere and wonder, “What good could possibly come from driving headlong into that tornado of animosity?” The truth is, however, Twitter can still be a powerful instrument for good—and profit!—in your marketing toolbox. Here are three reasons why…

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News
April 1, 2022

Rhinos for Rhinos: Idea Financial applauds new World Bank Wildlife Conservation Bonds effort

International Bank for Reconstruction and Development (IBRD)—has created a five-year $150 million Sustainable Development Bond designed to raise money to protect and increase endangered rhino populations at the Addo Elephant National Park and the Great Fish River Nature Reserve, both in South Africa.

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Business resources
March 30, 2022

REVEALED: The Secret to Small Business Influencer Marketing Success

Even with such fundamental cultural acceptance, small businesses continue to struggle to define what an influencer marketing strategy might look like for them. Still, achieving some clarity is essential because this is one trend entrepreneurs ignore at their own peril: “The ROI from influencer marketing is clear,” business coach Neal Schaffer writes in his comprehensive, illuminating new book Age of Influence.

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News
March 23, 2022

Idea Financial Stands with Ukraine

Two weeks ago, we announced that Idea Financial would seek to raise funds for more than a dozen family members of our employees trapped in Ukrainian cities under Russian bombardment. We set up a GoFundMe page with a goal of $5000 and a promise to match donations dollar for dollar up to $2500.

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Business resources
March 2, 2022

How to not be left behind by retail’s “experiential” revolution

Though COVID may have notched many victories in early battles against the global retail market, a recent uptick in the success and profitability of brick-and-mortar stores across the United States suggests small businesses are set to win the war.

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Business resources
March 1, 2022

A no-hassle, money-saving guide to building your small business website

Though setting up a website for your small business is often a daunting proposition, the reality is that when armed with the right tips and tricks the process can be a gratifying – and, ultimately, profitable! – experience. The following concise primer will help get you started…

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Business resources
February 22, 2022

Give your small business the gift of cash flow confidence

Idea Financial Senior Vice President of Product & Technology Carlos Martelo is here with the download on the affordable, flexible lines of credit and term loans that can provide the key.

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Business resources
February 11, 2022

The 5-step small business cybercrime survival guide

More than half of small businesses fold in the aftermath of a cyberattack. These 5 steps can help ensure you aren’t one of them.

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Business resources
February 7, 2022

Expanding opportunity by democratizing capital

Idea Financial Director of Revenue Operations Rodney Rabah is more than happy to answer that question—and to make the case for why you should partner with Idea to achieve your next, best success.

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Business resources
February 3, 2022

How your small business can navigate hiring during the "Great Resignation”

The “Great Resignation” has seen millions resign in a bid to retire or find better jobs elsewhere. With talent shortages already representing a significant challenge to most companies, this trend has shifted the employment market strongly in favor of candidates.

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Company culture
January 31, 2022

President Larry Bassuk talks reimagining small business funding

Co-founder and President Larry Bassuk discusses the history and mission of Idea Financial.

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Company culture
January 26, 2022

WATCH: Go behind the scenes at Idea Financial HQ

At Idea Financial we pride ourselves on the close, enduring partnerships we forge with our clients—relationships that go beyond innovative, affordable small business funding solutions we provide and connect to the destinies we strive to help build.

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Customer stories
January 10, 2022

Crash Chronicles: Selah Pools takes its customized, visionary backyard “dreamscapes” to the next level

Think you know what a swimming pool is? Well, think again. The visionary team at Selah Pools deftly merge art, fun, and functionality into mind-blowing customized personal oases that are as revolutionary and unique as they are gorgeous

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Business resources
November 8, 2021

How Do I Get A Loan To Buy An Existing Business

Getting a loan to buy an existing business requires plenty of prep work. Before you ever speak to a lender, you will need to make sure you are ready. This means more than honing your elevator pitch.

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News
October 8, 2021

WATCH: Idea Financial CEO Justin Leto and President Larry Bassuk talk small business empowerment on Inside South Florida

Idea Financial CEO Justin Leto and President Larry Bassuk talk small business empowerment and the post-lockdown great American comeback on Inside South Florida.

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